Positive Grid is one of the fastest growing music technology companies in the world. With our mobile, desktop, and hardware product integration, we are changing the way guitarists around the world play, create, and share music. We have a culture of innovation, collaboration, and creativity. If you share this vision with us, then we want to hear from you.

So what are you waiting for? Live up with your passion!
 
Marketing Director 行銷總監
Responsibilities
  • Oversee the marketing department and effect its growth, consistently identifying revenue opportunities within our existing customers and managing consistent growth by new users.
  • Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results and consumer trends in order to translate results into actionable insights for marketing team.
  • Create, plan and develop full marketing briefs collaborating with multiple executional teams such as AR (Artist Relations), PR, monetization, sales, product, support, etc.
  • Partner with US marketing team to identify new business opportunities and goals, increasing key performance indicators.
  • Partner with the product marketing team to create, execute, and optimize customer journeys for Positive Grid’s users that maximize customer LTV.
  • Create demand generation, market intelligence and lead generation. Craft competitor reports and research/benchmark case studies for marketing team members.
  • Lead the development of our marketing plans working closely with designers/R&D/PM team, to create an effective and efficient marketing strategy focused on cultivating audiences for our products and services.
  • Spearhead the strategic and tactical execution of marketing campaigns, including design of test/control segmentation, implementation of tests, tracking, results reporting, analysis, and recommendations.
  • Excellence in team management, with strong focus on internal and external multi-cultural communication.
Requirements
  • Bachelor’s degree in marketing, advertising, or communications, master’s degree is a plus.
  • more than 10 years of experience in digital marketing and 5 years of being Marketing Director/VP.
  • Successful track record in senior marketing roles and marketing campaign creation.
  • Excellent leadership, communication, and decision-making skills.
  • Excellent operation of digital advertising including google/facebook ads.
  • Plenty experience with digital marketing, content marketing, and social media marketing.
  • Excellent written and spoken English language.
  • Experience with D2C focused marketing a plus.
Salary
  • Negotiable
Location
  • Taiwan


How to Apply:
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Post Details
Posted By Positive Grid
Salary Negotiable
Payment Not Applicable
Category
Location Taiwan
Industry Information Technology
Classification Marketing / Public Relations : Access, Marketing, Management, Other, Public Relations
Job Type Full time
Working time Morning
Working days Monday to Friday
Qualification Degree or Above
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Jobs data
Company Name:
Positive Grid
Job Title:
Marketing Director 行銷總監
Post Date:
2020-12-18